LIP program graphic

Landowner Incentive Program
Helping Private Landowners Protect Rare Plants and Animals

The goal of the Landowner Incentive Program (LIP) is to help private landowners create and manage habitat for species that are rare or declining. We do this by providing management advice, assistance with management plans, and cost-share funding to individuals and organizations proposing projects on private lands throughout the state.

Making A Difference

The biggest threat to plants and animals world-wide is loss or degradation of habitat. With more than 85% of Wisconsin’s landscape under private ownership, landowners play a key role in helping conserve the beauty and diversity of Wisconsin’s natural heritage for future generations. As a landowner, you can make a difference.

Would you be interested in:
  • Creating or improving habitat for plants and wildlife?
  • Receiving technical and financial help to improve your property?
  • Helping wildlife and plant species, especially rare species?

If so, the Landowner Incentive Program can offer you advice and support.

Cost-share Assistance

Driftless Area map
Driftless Area Priority Area

For the current cycle, LIP funding is focused only on lands within the Driftless Region. Eligible projects include, but are not limited to, conducting prescribed burns, restoring native vegetation, and removing invasive and woody species to benefit at-risk species. LIP is a cost-share program and DNR can reimburse a landowner for up to 75% of the cost for the on-the-ground practices that are involved in the management of the project. The landowner is required to contribute the matching percentage.

Technical Assistance

Technical assistance is available to Wisconsin landowners free of charge, and is not contingent on applying for or receiving a LIP cost-share grant. A LIP biologist can work with you over the phone, email, or possibly even meet with you on your property, Technical assistance can include:

A LIP field trip
  • Identifying what habitats (or species) may be present on your land
  • Suggesting approaches to management,
  • Help in determining priorities and timelines,
  • Guidance in developing management plans,
  • Referrals for cost or technical assistance, either through LIP or another program
  • Providing Information on land protection options
  • And more…



Wondering who can apply and what costs are eligible? See these Frequently Asked Questions.


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Last Revised: December 6, 2011